Writing an about page guests actually trust
An about page that just repeats the listing description wastes the one page a hesitant guest actually goes looking for before they book.
Answer the question the page exists to answer: who is actually behind this, and why does this property exist as a rental? A sentence or two of real history — you bought it, inherited it, built it, manage it for a family member — does more than any stock phrase about "passion for hospitality".
Say where you are, in plain terms: do you live nearby, or manage remotely with local help? Guests aren't judging you for either answer, but they want to know who they'll actually be able to reach if something comes up during their stay, and vague answers read as evasive even when there's nothing to hide.
Keep it shorter than you think it needs to be. An about page is a quick credibility check, not the place to tell your whole story — three or four honest paragraphs beat a long one that a reader skims without finishing.
Avoid describing yourself in superlatives ("passionate", "dedicated", "the best host you'll find"). Let the concrete facts — how long you've hosted, what you personally take care of, how guests can reach you — do the convincing instead of adjectives about yourself.